EVA! Marketing’s visual identity expresses enthusiasm, authenticity, and female empowerment. The logo, featuring sans-serif fonts and a crown on the “V,” highlights leadership and originality. Royal blue conveys trust and professionalism, while orange, emerald green, and golden yellow bring energy, innovation, and optimism. Neutral tones balance and modernize the palette. These choices create a unique identity, strengthening the brand’s presence and generating a positive connection with the audience.